wardley/ch19-on-playing-chess/SUMMARY.md

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# Chapter 19: On Playing Chess
## Core Focus
Foundational strategic principles using Wardley Maps. Strategy = understanding landscapes, honest self-assessment, deliberate resource allocation.
## Stepping Stones
Effective strategy creates "stepping stones that expand future possibilities" rather than gambling. Three methods for map-based advantage identification:
1. Combine evolved components to create higher-order activities in uncharted territory
2. Find efficiencies by breaking costly dependencies within value chains
3. Identify components approaching commodity despite market inertia
Key distinction: opportunities expand future options; gambling narrows them. "Just because you could do something doesn't mean you should."
## Policy Over Technology
Strategic advantage doesn't always require technology. Pharmaceutical supply chain example: address opacity through policy mechanisms (opening regulatory systems, public transparency campaigns) rather than technology mandates.
## Capital Evolution and Purchasing Context
"Stocks" of capital (activities, practices, data, knowledge) evolve through stages. Evolution transforms assets into liabilities. Purchasing must align with evolutionary position:
- **Uncharted/novel**: venture capital or time-and-materials
- **Developing**: outcome-based contracts with targets
- **Established product**: commercial off-the-shelf
- **Industrialized**: unit or utility-based pricing
Challenges traditional accounting which treats capital as static.
## Key Examples
**Fotango**: mapping identified infrastructure would become a constraint, leading to strategic pivot toward cloud. Analysis was sound; parent company politics killed it.
**Stewart Butterfield's pivots**: failed game (Ludicorp) -> Flickr -> failed game (Tiny Speck) -> Slack. Success through flexible repositioning, not singular focus.
**Regulatory mapping**: how regulators can map stakeholder needs and capital flows to identify policy levers.
## Key Takeaways
1. Honesty is foundational - acknowledge actual competitive position
2. Expand possibilities, don't reduce them
3. Evolution creates context-specific requirements for purchasing, accounting, methodology
4. Maps' primary value is facilitating strategic discourse and post-action review
5. Policy shapes outcomes as powerfully as technology
6. Inertia is dual-edged: prevents premature industrialization but catastrophic when ignored during actual transitions